About us
Elevate your wardrobe
It's not that easy to express your style if we don't have the right fashion pieces. Can you imagine a runway without stunning outfits?
There is no magic, it's time to get the fashion pieces you deserve.
A new fashion world
Shopping in-store is good, but shopping from anywhere without distraction is better. With our online service, accessing your favorite styles has never been so easy.
Get the fashion you love, where and when you want it.
Elevate your style
Meet our designers
Passionate designers driving our brand's vision
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the creative force behind the brand. He enjoys being hands-on in design, marketing, and customer engagement.
Emma Taylor
Chief Commercial Officer
Mich loves embracing challenges. With his extensive experience as Fashion Director, Mich has shaped our brand into a leader in the industry. Mich is among the most innovative minds.
Aline Turner
Chief Creative Officer
Aline is a fashion icon who truly loves her craft. She mentors 100+ aspiring designers and nurtures a community of thousands of fashion lovers.
Iris Joe
Chief Financial Officer
Iris, with her global fashion experience, helps us curate collections that resonate with our audience. She is dedicated to driving brand success and elevates our creative vision.